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Android to streak past iPhone OS, RIM's Blackberry, and almost everything else

11 September 2010 , Written by Dhruv Tanwar
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According to Gartner, the worldwide mobile operating system (OS) market will be dominated by Symbian and Android, with both OSs making up 59.8 percent of mobile OS sales by 2014. Gartner opines that Symbian will retain the top spot of its worldwide OS ranking due to Nokia's volume and the push into more mass market price points. However, the research firm says that by the end of the forecast period, the top spot will be hotly contested with Android, which will be at a very similar share level.

Gartner_Android_2010_marketshareCommunication service providers' (CSPs') marketing and vendor support for Android-based smart phones will drive the platform to become the second-largest platform, following Symbian, by year-end 2010. Gartner says this is almost two years earlier than what it predicted a year ago.

"The worldwide mobile OS market is dominated by four players: Symbian, Android, Research In Motion and iOS," said Roberta Cozza, principal research analyst at Gartner. "Launches of updated operating systems — such as Apple iOS 4, BlackBerry OS 6, Symbian 3 and Symbian 4, and Windows Phone 7 — will help maintain strong growth in smartphones in 2H10 and 2011 and spur innovation. However, we believe that market share in the OS space will consolidate around a few key OS providers that have the most support from CSPs and developers and strong brand awareness with consumer and enterprise customers."

Gartner anticipates manufacturers like Samsung to launch many new budget Android devices in the second half of 2010, which will drive Android into mass market segments. Other manufacturers like Sony Ericsson, LG and Motorola, will follow a similar strategy in Gartner's opinion. The trend would aid Android in becoming the top OS in North America by the end of 2010. Gartner's Cozza said, "CSPs will likely reduce the number of platforms they offer, to reduce their support costs and clarify their propositions to market."

Gartner predicts that by 2014, open-source platforms will continue to dominate in excess of 60 percent of the market for smart phones. Single-source platforms, such as Apple's iOS and Research In Motion's OS, will increase in unit terms, even as their growth rate will be below market average and not enough to sustain share increase. Windows Phone will be relegated to sixth place behind MeeGo in Gartner's worldwide OS ranking by 2014.
 

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