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Differences between Andriod and iPhone users – in terms of coupons |
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Android users are manly-scented, pork-eating, news-reading, bird lovers, while iPhone users are feminine-smelling, chicken-eating, entertainment-reading fish owners. That’s what data released today by Coupons.com Incorporated, which highlights differences between the coupons selected by iPhone users and Android users, says. The data was pulled by analyzing coupon usage via the company’s Grocery iQ shopping list application, for the period Jan 1, 2010 to July 31, 2010. Grocery iQ is a popular shopping list application that surpassed its millionth downloads this month. The app allows users to create, organize and manage shopping lists, and is available for the iPhone, iPod touch, iPad and Android. It also integrates coupons from Coupons.com and users can browse available offers and then either print out the coupons for in-store redemption or load them directly onto their store loyalty cards for automatic at-the-register savings.  Notable differences between iPhone and Android users based on their digital couponing behavior include:
Any Common Ground? Apparently, the language of money is a unifying factor amongst various demographics, including smart phone users. An area of common ground among both smartphone users, says Coupons.com, is that they’re increasingly using their mobile devices to rack up savings. The number of coupons accessed from Coupons.com mobile applications increased 232 percent from January 2010 to June 2010 as consumers continue to integrate couponing into their routines and adapt it to fit their modern lifestyles. Shoppers not ready for mobile couponing can still visit Coupons.com for the same money-saving offers. “Couponing has become a universally relevant practice and the advent of digital, on-the-go tools like Grocery iQ bring savings directly to consumers’ fingertips,” said Steven Boal, CEO of Coupons.com Incorporated. “In this day and age, there’s no reason why smartphone users shouldn’t be saving big with coupons, whether they’re bird-loving Android devotees or iPhone-owning fish enthusiasts.” |
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