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Google buys PittPatt facial recognition firm |
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Google has bought PittPatt, a seven-year old facial recognition technology company that is already in use with a number of Google's offerings, including Image Search, YouTube, Picasa, and Goggles. Terms of the acquisition were also not disclosed.  The acquisition was announced by PittPatt on its website, with a note saying that “it's a natural fit to join Google and bring the benefits of our research and technology to a wider audience.” Founded in 2004, PittPatt is a spin-off from Carnegie Mellon University after almost a decade of research in object recognition conducted by Dr. Henry Schneiderman, current President and CEO of the company, as both a student and faculty member of the CMU Robotics Institute. The management team includes co-founder and fellow CMU PhD graduate and former University of Florida Professor, Dr. Michael Nechyba, and fellow CMU PhD graduate, Dr. Michael A. Sipe.Reports in the media suggested that PittPatt's technology could be used by Google to automatically tag people in its products, with Google+ being the most likely contender for the first deployment. A move by Facebook, via the deployment of facial recognition towards the end of 2010 witnessed a backlash and an outrage amongst the site's users, given the privacy implications and not allowing users a choice to first 'opt in'. Image: Courtesy PittPatt.com |
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