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SOFTWARE INDUSTRY NEWS |
Home run? Apple sells 300,000 iPads on launch day |
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Apple said it sold over 300,000 iPads in the US as of midnight Saturday, April 3, including deliveries of pre-ordered iPads to customers, channel partners and sales at Apple Retail Stores. Moreover, and possibly more importantly, Apple also said that the new iPad users downloaded over a million apps from its App Store and over 250,000 ebooks from its iBookstore during the first day. “It feels great to have the iPad launched into the world—it’s going to be a game changer,” said Steve Jobs, Apple’s CEO. “iPad users, on average, downloaded more than three apps and close to one book within hours of unpacking their new iPad.”  Electronics market research firm iSuppli has forecast 7.1 million iPads to be sold this year. “The iPad’s attractive design, compelling applications and multi-touch capability, key components of Apple Inc.’s past successes, will help to offset the initial omission of Adobe Flash from the device and send demand soaring in 2010 and beyond,” the firm said in its statement outlining its preliminary forecast for Apple's latest product. It said 2010 sales would driven by be early adopters and people attracted to the iPad’s unique touch-screen-based user interface. iSuppli said that in 2011 sales would double to 14.4 million and almost triple to 20.1 million in 2012. It said sales drivers for these two subsequent years would be driven by “a flood of new applications, improved functionality and declining prices.” The firm siad that Apple’s strategy with the iPad hinges on paid content, with Apple partnering with major providers who will sell their content on Apple’s App Store for a fee. “Hosting tens of thousands of applications—with a current average price of $3.13 per application—and boasting more than 1 billion downloads since its launch in 2008, the App store is a phenomenal cash cow for Apple,” it said in its statement. If the first day is really an indication of things to come, it indeed could be a home run. |
LISTS AND RESEARCH
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Global Software Top 100 - Edition 2011
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CRM companies: a short list
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