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Nokia, Intuit in marketing alliance for small business |
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Intuit and Nokia have formed an alliance to develop and deliver an innovative new mobile and web based marketing service for small businesses around the world.  Aimed at the world's estimated 500 million small businesses, the service will be designed to help them get more business through personalized, relevant offers and marketing messages, in a way unmatched by traditional methods. The first market launch is anticipated in the fourth quarter of 2010. IDC research analyst for small and medium businesses Timothy Doherty said small businesses have a strong appetite for tools that can help them reach their customers and attract new ones. "There is a real opportunity for cost effective solutions that allow small businesses to pro-actively target the mobile customer with highly contextual offerings based on location and past purchase behavior." Alex Lintner, President, Intuit Global Business Division said, "We plan to offer them a way to strengthen customer relationships, through targeted communications that increase sales by delivering more customer visits. We're applying the same proven formula we've used with QuickBooks to help small businesses succeed by better serving their customers.” |
LISTS AND RESEARCH
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Global Software Top 100 - Edition 2011
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Software industry trends (2011)
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- Top hardware companies
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- What happens in the hardware industry?
- Trends and analysis of the hardware industry and its key players.
- Top IT services companies
- A list of the world's largest IT services companies, ranked by annual services revenues. This link will take you to www.servicestop100.org.
- IT services companies: healthy growth
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CRM companies: a short list
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- Top software companies in the US (2010)
- A list of the largest software companies in the United States, ranked by annual software revenues. 2010 Edition, posted 15 December 2010.
- U.S. software industry trends (2010)
- A research publication discussing the trends and the key players in the software industry in the United States. Posted 15 December 2010.
- Top companies in the world (not just software)
- A general list of the largest companies in the world, ranked by revenues. Not just software companies; in fact, there are no software companies in it...
- Top IT companies
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